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What is E-zine (Ezine)?
E-zine or ezine is a specific term used for magazines and newsletters which are circulated through electronic mediums like emails. Ezine provides access to all of its content to the readers and its basic source of revenue generation comes from advertisements and attachment to retail websites. It is a cost effective way of spreading your message, in the form of content, and saves huge overhead costs attached with traditional publishing and distribution. There is no restriction of niches when it comes to writing on ezine; it covers all the subjects from various streams and has its own editorial policy consistent with the expectations of publishers and readers.
Contrary to popular belief, the word ‘zine’ has not been derived from magazine; its source lies in fanzine, which are also print publications propagated by various writers (fans) on specific niche topics, more out of creativity than for the desire to earn money.
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What is a Newsletter?
The terminology ‘Newsletter’ is not restricted to internet. Any regularly circulated publication which focuses on a specific stream, subject or topic can be termed as a newsletter - for example, leaflets pertaining to a specific cause, or newspapers especially focusing on business, sports, military equipment or political issues etc.
The newsletters which are delivered through email are called e-Newsletters and with the internet marketing becoming ever so significant by the day, they have become the primary, and the most widely viewed and accepted version. There can be many types of newsletters, ranging from one explaining a child’s performance at school to the parents to one explaining the progress in a specific testing procedure of composite material fatigue analysis. Newsletters are not restricted to professional publishing outlets and can be circulated by literally any individual.
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Posted by james-shaw in Blogging