First of all, you need to have a greater level of understanding of music and the target audience. Identifying the target audience is the most important task for a concert promoter.
For becoming a concert promoter, you need to understand the current trends and also the type of music that people love to listen. It will help you to become a competent concert promoter.
Make sure you have certification in music or have completed your formal education having major in music subjects. It will help you to grab the attention of many leading musical firms and chances are high that you will become a good concert promoter.
For the promotion of a concert, you have to get complete details of people living in a particular area and their likings and disliking which will entertain a huge impact on the sales of tickets for the concert.
A good concert promoter is the one who keeps a constant eye on the competitors and always come up with innovative ideas in order to take lead in the cut-throat competition in music industry.
Always try to promote a concert by highlighting the lucrative benefits to the target audience by offering discounts on tickets under certain conditions. It will help in grabbing the attention of more people and your concert will be a success.
You can also become an independent concert promoter by establishing contacts with the key persons in music industry. Establish your office and contact to different people in music industry and present your proposal for promoting their concerts.
Always stay updated with the innovations that come in the promotional campaigns for concerts. You should always stay in touch with music industry and always present something new that could help in the better promotion of concerts.
If you have enough funds, then try to fund a concert and promote it which will help you to earn a huge amount of money as compared to just offering your services.