How to Grow your Business with Yelp Advertising

It is every business owner’s aim to expand their operations and boost revenues. But when it comes to online business, growing business becomes even more challenging. However, there are tools like Yelp which business owners can use to advertise their products and service in an effective way.

Yelp is an online directory service for businesses in the United States and other countries of Europe and Australia. Moreover, the website has also found a solid foothold in the United Kingdom and Ireland, luring more and more online marketers to turn to its powerful advertisement opportunities.

Yelp features reviews and ratings of businesses. These businesses usually range from restaurants to bars and from casinos to stores selling clothes. So, the website is a good platform for small business owners to tell the world where they are and what they serve to people. People in small cities usually use Yelp as a guide to find best groceries, and things like where to dinner, and where to buy a treadmill.

So, if you are worried about slumping sales and little business opportunities, despite having a nice facility/products/services, Yelp is the right place to spread word and start reeling in customers in large numbers.

Instructions

  • 1

    Create an account

    As the first step to getting your business advertised on Yelp, you need to create a business account. Be sure to sign up as business owner. You can use Google search to navigate through to that particular Yelp page that facilitates business owners seeking an account.

    Do not sign up as an ordinary Yelper as this account will only help you write reviews of other businesses.

    Business account page will ask you to fill in your identity and business details. Once the account is created, people may find you by location or your work category.

  • 2

    Follow customer reviews

    Once signed up, you will start getting reviews from customers who have been to your facility/store/shop. However, in order to improve your service and fix flaws, you will have to take those reviews seriously and try to mend your ways. Your business will grow through word of mouth. So, keep a close eye on customer reviews.

  • 3

    Get YelpAds

    This is the most effective tool to get your business advertised in a matter of weeks. The website offers an ad service under the name of YelpAds, which will put your business at the front pages.

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