How to Write a Daycare Business Plan

Daycare centers are cropping up everywhere in the United States and Europe, as most of the parents in these countries find it hard to look after their kids and work at the same time. Although economic crunch naturally hurts businesses, daycare centers have been an exception in this regard and they continue to flourish across the world.

If you think you should also jump on the bandwagon and open a daycare facility in your area or anywhere in the world, you will need to create a powerful, effective daycare business plan that can attract and convince investors and donors.

Instructions

  • 1

    Executive summary

    Write an executive summary, which will give an overview of your daycare facility. The summary typically includes the name of the facility and the area where it is located. You can also mention the size of the business, as how many kids its serves and what the covered area is. You can also explain why your facility should be preferred over other similar facilities nearby.

  • 2

    Marketting

    In this section, you should shed a light on the current market and the growing need for childcare business in the country. Competition and the potential of the market should be the main point of this section. You do not have to mention your facility’s services and strengths; rather you should compare your facility while touching on the advantages of this business.

    Write this part with one thing in your mind that you have to let the interested parties (investors/donors/supporters) know how much the business has grown over the past few years. Write the number of total daycare centers in the country and how many children, on average, are being served.

    After giving a brief overview of the current market, you should then discuss the potential of your organization.

    - Strategies: Any strategy that your business will follow should be stated clearly. The strategy should be geared toward facilitating the kids and their family in the most comfortable and reasonable way.

    - Pricing: This is one of the most important features of your daycare business. State the pricing structure clearly. If the price is less than that of your competitors, highlight it.

    - Amenities: If the center is offering facilities/benefits or amenities outside the actual/routine service, mention it clearly.

  • 3

    Customers

    You can categorize your prospective customers. For instance, you can write how you will be facilitating couples, single parent or one-off customers. Also, mention the stats of these customers like, the population of working couples and single parents. The average income of each group can also be mentioned.

  • 4

    Workforce/management

    Write how many people will be or are working at the facility and the positions/designations of each member. You can also mention the names of executives and their role.

  • 5

    Mission

    Write you organization’s mission in a few words. For instance, you can write why this organization was founded and what it intends to do.

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