The companies that are at the bottom of the bear market usually have a book value on their stock price. The risk involved in such cases will be minimized. If you buy shares of those companies which have a good reputation in the market, you are more likely to make a huge profit once your bull market has taken over the stocks.
Choose something you believe in. Your gut feeling might not always be in terms with the states. To avoid such confusion, do your research and pick the industry you want to invest in after doing the required amount of investigation. There will be times when you will be highly ambiguous about the decision that you make. To avoid this, take out the past records of the company and make your decision accordingly.
When in doubt, it is better to hold back the investment.
You should know evaluate your personal goals. Of course there is no limit to the profit that comes at you. But if things do not go as planned, you can suffer an equally massive loss.
The stock market is a highly unpredictable place so nothing can be said for sure. A certain amount of risk is always involved. You minimize the risk factor by putting in the hours analyzing the scope of different industries.
Keep a count on the money that you invest. Some companies have very high share prices, usually the ones that are safe and have a good name in the market. If you think that the money that you are investing is not feasible enough to buy the major stocks, then invest in companies that you think have the potential to rise in the market in the near future.