How to Start a Career in Publicity

With the increased attention of companies over advertising, the demand for advertisement planners has considerably escalated. Everybody wants to earn more and the market for publicity campaign runners is very lucrative. If you have made up your mind and want to pursue a career in publicity, then you should make sure that you have the desired skill set. People often make the mistake of trying to start a career in what appears to them more profitable but due to the lack of skills and dedication, they fail to deliver the quality work.


  • 1

    Earn your graduate degree

    The foremost thing is to earn your graduate degree from a reputed institute. It is important that your degree should be in the relative course. Do not forget to study the business courses and social art courses. Remember that you should choose the college wisely. For this, you must keep in mind your expenses and your availability and then choose the institute. It is necessary that you should study a few advertising courses during your four-year program, as this will build your base in applying for a relevant position. You must socialise as much as you can in the institute as this will play a key role in developing your skills.

  • 2

    Find jobs

    After you have gained your bachelor’s degree, you must start finding jobs. For this, you must read the newspaper on daily basis and keep track of all the offers. You can also register yourself to the online job portals or online recruiters, as this will not only help you in finding the local jobs but you will also be able to keep track of the overseas opportunities.

  • 3

    Apply for an internship

    You should also apply for an internship in a reputable organisation. Remember that some organisations offer require the fresh graduates to have a little experience, which they can only gain through internship. It is of utmost importance that you should work hard and try to gain as much knowledge as possible. You should do all the tasks that are assigned to you in a timely fashion.

  • 4

    Strengthen your bond

    You must try to strengthen your bond with other colleagues. There is a strong possibility that if you work efficiently and has built a strong bond with your colleagues during the internship program, you will be offered the job in same organisation.

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