You have to design a stand in such a way that it portrays the crux of banner and can draw the attention of the visitor right when he crosses by it. Set the width and length in a manner that the basic message of the banner can be read easily even from a little bit distance.
It is extremely important for you to design the stand in a manner that it doesn’t fade the images, text and other graphics of the banner. Keep in mind that you don’t have to flood your banner with unnecessary information because it will be hard for the visitor to note everything on it as he will not be able to give it his due attention.
There is always a phrase, word or sentence which is crucial to be addressed in a banner. You have to find that and design your stand so that it may display the core message of the advertisement in a profound manner.
You should add different colours to your banner in order to make it attractive for the audience. But, use the colours prudently to create an everlasting impression on the minds of the audience. If you will not use the colours wisely, you will not be able to get the required results for your advertisement campaign.
Posted by hogland in Tools & Accessories