How To Become a Nike Retailer

Nike Retail store: Retailer is a business or person who sells goods to the consumers as opposed to wholesalers who sell goods to another business. They are part of integrated group of supply chain. They purchase goods or products in large quantities either directly from the manufacturers or through wholesalers. After purchasing, they sell in small quantity to consumers for profit. It can be done in fixed locations like stores, markets or even by delivery.

Nike is an American multinational corporation that is mostly linked with sports. It is engaged in designing, development and marketing of footwear, apparel, accessories and services. Its headquarters is near Beaverton, Oregon in the Portland metropolitan area and is the leading supplier of athletic shoes and apparel.

It was started as a small American shoe company in 1972 by a collegiate runner. Now it sells products over 130 countries worldwide. Nike chose their retail after looking at the location, application information and takes account in many other things as-well.


  • 1

    Email Nike’s retail services

    First of all you need to email Nike retail services. You can visit their website or mail directly at the to send a request for becoming Nike retailer.

  • 2

    Download the PDF file

    After you’ve sent email request, you will receive a reply which includes the portable document file (PDF) which is the application to become Nike’s retailer.

    Remember that the application may slightly be different depending on the country you are living in.

  • 3

    Read the Terms and Conditions

    Carefully read the terms and conditions written in that application. After reading, fill out the application.

    In case your application is approved, you will have to abide to these terms and conditions.

    After reading these, analyse the checklist of elements you will need to apply.

  • 4

    Fill out your ‘Retailer Business Profile’

    In this section, you have to give out your person details. You also need to tell about your retailing experience and your revenues. In addition to this, you need to tell how you stand out from other stores and your unique approaches in carrying out your business.

  • 5

    Fill the Nike Application and Agreement section

    Next you need to fill out the Nike Application and Agreement in which you need to tell the information of your store. You will also need to give out your bank details and references and failure to complete this section may decline your retailer request.

  • 6

    Fill in information about your reseller license

    You need to fill out your reseller license information as well. If you do not have one, you need to get if first before applying.

  • 7

    Secure a guarantor

    You need to secure a guarantor as well who will pay money in case you fall into debt. That guarantor needs to sign in the ‘Personal Guaranty’ form of the application.

    You will also be required to notarize the personal guaranty form or it will not be accepted.

  • 8


    Submit the form after completing it. Use the checklist page to check all portions of your form are filled. Use this page as the front cover and fax it to Nike.

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