Business Introduction Email

Business introduction email is one in which you introduce your business to another company, in a bid to increase your customer base.

In the first paragraph of the email, you need to introduce your company name, along with the type of business you are in, to the prospective client. You can then state some more information about your products or services in the second paragraph.

Thereafter, you can offer your products or service to the recipient, while assuring them that they will really benefit from availing the opportunity to work with your company.


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    Sample of Business Introduction Email


    Subject: Introducing Pixel Web Designs company

    Dear Steve Williams,

    I would like to introduce our company, Pixel Web Designs, which has been in the business of providing web solution for the past eight years.

    We have a strong and well-established track record in providing high quality services to our customers and you will never witness us compromising on quality.

    Along with the quality of services that we provide, the rates are also very reasonable and lower than most of our competitors in the market.

    We now want to offer our services to your company - the ITlinks Pvt. Ltd. Mr. James Anderson would get in touch with you in a couple of days, to discuss the details in person.

    We look forward to establishing a healthy business relationship with your company.

    Thanking You

    Yours faithfully,

    Alex Eisenberg
    Senior Executive Marketing
    Pixel Web Designs

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    Template of Business Introduction Email

    To: [Recipient’s email]

    Subject: [Subject of the email]

    Dear [Recipient’s Name]

    The purpose of this letter is to introduce our company, [Company Name], that is active in the business of software designing for the last [Number of years]. A large number of companies from Europe and Asia have already been enjoying our top-notch services and some of the top corporate companies are also listed among our clients list.

    Along with this email, I have attached a complete list of services that our company provides. We  not only work according to the requirements of the customers, but also guide our customers to bring improvements to their requirements for a particular software program.

    Although we know that you are already using a good software program to manage all your work load, we just wanted to inform you about our services, in case you want to bring some changes.

    Thank you for your consideration and taking out some time to read this email.

    Thanking you

    [Your Name]
    [Your Designation]
    [Company Name]

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