First of all, you have to develop your investment strategy. You have to assess your risk taking behaviour. There are three types of risk taking behaviours namely risk taker, risk averse and risk indifferent. You don’t have to become a risk taker to maximise your return. On the other hand, you can’t be risk indifferent, if you are a good investor. However, you should adopt risk averse as you have to take calculated risk to get the most out of your investment.
It is very important for you to understand the mechanism of bonds and stocks. Bonds represent debt of a company and the bond holders are its creditors. You get fixed return on bonds. Furthermore, if the company winds up, you will be paid before the preferential and common stockholders. But, the return on bonds is not as high as of stocks because of the lesser risk. In contrast, stocks represent equity of the company and common stockholders are its owners. They take more risk and earn high returns as compared to other bond holders. However, if the company goes in loss in some year, the common stockholders will not get any return.
Besides, you have to study the market trends and changes. You can assess the financial position of the companies by studying their annual reports. In addition, you can also go through the analysis of the experts which you can find on various websites and magazines.
The best way to invest in securities is to make a good portfolio in which you should keep both stocks and bonds. In this way, you can not only diversify your risk, but you can also earn moderate returns.