First of you will need to ask yourself if starting a shoe labelling business is the right choice for you. Creating new and innovative shoe labels requires patience, dedication and working long hours. You will be required to commission original illustrations to make sure your design is better than your competitors. These sketches and designs can later help you sell your ideas to an investor. Consider applying for patent protection with the United States Patent and Trademark office through its website as soon as you come up with your first label design.
Contact your local state office to apply for all the required permits and licenses. This can be done by speaking to one of the customer service advisers at the state office. You will also be required to determine whether you want to license your shoe line to another company or run it by yourself. Pay the licensing fee at the time of submitting your application. Most people are licensing their shoe line to avoid material, setup and labour costs.
Develop a business plan. Without an effective business strategy, you will not be able to compete in a highly competitive industry. Consider defining your goals and objects. If possible break your goals into small steps so you could keep things under control at all times.
Hire a professional to help you develop your company’s website. Make sure online payment options to your client. You website should have a category for products and services and live support feature. Buy the required equipment to create labels for your shoes. Make sure your proposed logo and designs are not already in use by another company. Promote your business through social media tools. It is an excellent way to bring potential customers to your website.