A sales meeting is an important event for any company in which it presents its products and services to other organisations or individuals in order to get their business and thus increase its own revenues in the process. You need to make sure that the proper impact is created in the minds of potential clients in this meeting.
The first step is to set up a meeting and it can be done through a professionally composed email. The process is not difficult and you can compose a great email in very little time.
Start off the email with a nice short introduction of your company and explain to the addressee that you are looking to set up an appointment with them to showcase your products and services.
In the next paragraph, give your counterparts some compliments about their organisation. Conclude the email with a request for a positive response.