How to Write a Marketing Cover Letter

If you add a cover letter before your resume while applying for a job, it will give you a competitive edge over other applicants. It is not very difficult to write a cover letter. All you need is some particular skills to create a good cover letter. Furthermore, a cover letter must complement your resume. For instance, if you have completed your degree with a specialisation in marketing it should express about the area of your specialisation. If you are looking forward to write a marketing cover letter to apply for some jobs, you can take help from the given steps.

Instructions

  • 1

    First of all, you have to create a professional letterhead for writing your cover letter. Mention your name, address, contact number and email address on the top. You must keep your letterhead as simple as you can. Never add any graphics to it which can make it look unprofessional.

  • 2

    You have to mention the name and job title of the recipient. After that, you have to write the name of the company in which you are going to apply for a job along with its complete address.

  • 3

    Now, start writing your letter with the traditional salutation e.g. ‘Dear Mr. Donald’ or ‘Dear Miss Jolie’. Then, in the first paragraph, you have to express you desire to be considered for the particular post as a potential candidate. Don’t forget to mention the name and code of the post. After that, you have to write that you are perfect for the job by mentioning your skills and talent, briefly.

  • 4

    In the second paragraph, you have to explain your professional experience and educational background. You don’t have to exaggerate the things, but at the same time, don’t be too humble. Write about your accomplishments in a profound manner. You don’t have to write everything with detail as your resume will do it for you. Just, describe your career highlights and your academic achievements.

  • 5

    It is very important for you to mention the particular skills you possess which are crucial for the job. The skills can be technical e.g. using Microsoft office or non-technical e.g. convincing customers about the benefits of a specific product or service.

  • 6

    You have to end your letter on a cordial note. Don’t forget to write ‘Sincerely’ before your name and signature.

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