Follow up after sales Letter

Whenever a sale is made, it is considered a professional gesture to provide a Follow up after sales Letter to the purchaser. Once you have despatched the order, it is important to provide the Follow up letter. The letter is important as it notifies that the purchaser whether his order has been despatched in time and it also mentions the products that have been ordered to avoid any confusion in the future.

In the first paragraph, thanks the customer for giving you the opportunity to do business. In the second paragraph, clearly mention the order that has been placed so that there are no confusions in the future.

Finally, in the concluding paragraph, tell the customer that you are definitely looking forward to doing more business with him in the future.


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    Sample Follow up after sales Letter

    Jack Bright
    Manager Purchase
    Leaf Constructions

    To Whom It May Concern

    This is in reference to the order you placed for the furniture of the main office. On behalf of Touchwood Furniture, we would like to thank you for providing us with the opportunity. We are extremely satisfied in doing business with you and are looking forward to working with you again in the future.

    Touchwood Furniture wants you to know that your order has been despatched and will reach you tomorrow by 3 p.m. As a reminder, the order contains three office tables, three office chairs and 2 three-seat sofas. When you receive the order, kindly check whether everything has reached you in the best shape and if not, immediately contact us.

    Our company wants to maintain its customers and wants to continually serve with the highest quality. We sincerely hope that you will give us another chance in the future.

    Yours sincerely,

    Thomas Gibbs
    Sales Representative
    Touchwood Furniture

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    Template of Follow up after sales Letter

    [Buyer’s Name]
    [Company’s Name]

    To Whom It May Concern

    On behalf of our company ................, I would like to thank you for the business opportunity you gave us. As per our conversation earlier, you had ordered ...................... from our company and wanted it to be delivered within a week.

    We need to bring this to your notice that your order has been despatched and will reach you by ............... Everything was thoroughly checked before despatching, but if you find any problems with the order, contact us immediately.

    Our company has always maintained good relations with its customers as we feel that is a vital part of success. We are hopeful that you will provide us with the opportunity of working again in the future.

    Yours sincerely,

    [Seller’s Name]
    [Company’s Name]

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